YankeeRudy: The Blog

Technical Manager, Web Developer, Hired Programming Gun, Search Advocate, and Fixer of Problems.

Jan

30

Why We Need a Space Program

By yankeerudy

Having just read a scathing attack on the idea of continued manned space missions on CNN, I feel compelled to point out some overlooked points and answer the author’s main question about manned space missions: What’s in it for our money?

Back in pre-colonial times, the economies of Europe were fairly self-contained. They manufactured whatever goods they needed, grew their food, and traded stuff back and forth. They didn’t really need the expense of going to the New World. Such voyages were quite expensive and fraught with danger – storms, sickness, hostile encounters, etc. – and many of these voyages lost money as a result. Why did the merchants and countries spend that money, then?

For the countries, the overriding consideration was military and political. More territory, more empire, and the capacity to protect/defend it drove their missions. We’re certainly not talking about that sort of reasoning for space missions (or, at least I hope we aren’t.) Besides, the CNN article specifically drones on and on about the cost of the missions and what we get (or don’t get) for that investment. So, the better question is this: “Why did the merchants spend the money to repeatedly go to the new world?”

Not the drag out a tired and overused buzzword, but the answer lies in the paradigm shift that a colonial presence has on manufacturing and technology. You can’t look at it as a really long-distance sales call, because that won’t pay for itself. (How can you build the cost of the trip into the price of a can of coffee? What space colonist will pay $8 billion dollars for a Starbucks?) Rather, consider the impact that a remote colony has on the economics of everyday living. Right now, on Earth, we recycle many products. Not all of them, mind you, just the ones that make economic sense to recycle – meaning, the cost of the recycling process costs less than the cost of acquiring new replacement materials. That’s not always the case, though – it’s far cheaper to just make a new coffee cup than to recycle the old ones. We have the capacity to recycle alot more than we do, but we don’t because the economics aren’t there. Now, consider a moon base where every pound of cargo carries an enormous cost in transportation. Don’t you think that will change how they approach recycling? Suddenly, a new coffee cup will cost far more than recycling the old one. Suddenly, the stagnated technology and science behind recycling will figure out better and cheaper ways to recycle. Do you think we could use the fruits of that research here on Earth?

How about energy? Surely you don’t expect a moon base to run on regular oil deliveries? No, they’d need to take advantage of alternative fuels like solar and nuclear – fuels who’s technological advances are slow here on Earth, but because of need would take off on the Moon. Don’t you think we could use the fruits of that research here on Earth?

In these economic hard times, it’s easy to advocate cutting out expenses we think we don’t need. In the case of manned space exploration, and specifically the manned base on the Moon or Mars, this short-sighted approach could end up far more costly than any mission we could dream up.

Oct

12

Change You Can Believe In?

By yankeerudy

Facebook has made quite a few changes of late – possibly to counter the early successes of Google Plus, but also possibly just because they can. (As Gov. Lepetomane says in Blazing Saddles, “We’ve gotta protect our phony-baloney jobs.”) It seems to be an ongoing trend among developers, adding more features or changing the structure and flow of their applications for no (apparently) good reason. Is all this change a good thing?

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Oct

10

Dear Ungrateful Client: F*&$ You

By yankeerudy

I must warn you up front – I’m pretty pissed off right now over how a deal went down this afternoon. Partly with myself for ignoring some warning signs, but mostly with the client for his totally unprofessional behavior.

Part of me wants to say “Don’t f*&$ with somebody who does SEO for a living,” and that part really wants to go to town. Not sure right now whether he’ll get his wish.

Let me explain…

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Oct

5

Some Web Pet Peeves

By yankeerudy

A few things that bug me, do they bug you too?

  1. Users – I don’t mean the people, I mean the word. Why do software companies call their customers “users?” I thought only drug dealers do that? Customers are called “customers,” people.
  2. What part of FREE are you not getting? - Sure, Facebook keeps fiddling with things while seemingly oblivious to the wishes of their members. (Hey, that’s another better word than “users” isn’t it?) What do you want FOR FREE? Deal with it, or go find another way to keep in touch with people you probably wouldn’t talk to if you were in the same room.
  3. Online privacy – Sorry Facebook, at least this one isn’t only about you… Yeah, there are places to find out stuff about you that you don’t want found out. Guess what? If you don’t provide anybody with the info, they won’t get it. And for info that’s public knowledge, well it’s public not private so stop complaining.

I feel better after getting that off my chest. Now all of you people get off my lawn while I go take a nap. #grumpyoldmanstuff

Aug

29

Seven Social Media Secrets

By yankeerudy

I’m basically a code-monkey at heart, but with a healthy dose of entrepreneurial spirit mixed in. This combination helps me to better understand social media from both a technical and business perspective. I’ve been on Facebook and Twitter for some time now, as well as several other social media sites, and have attended several seminars by assorted social media gurus.

When you boil it all down, here are the social media secrets I’ve been able to uncover:

Anybody can be a “social media expert”

Social Media Expert Here!

Social Media Expert Here!

Lawyers have the bar exam, and doctors have degrees and medical boards. There is no regulation or governing body overseeing social media. So, apart from peer review, there is no reason why anybody can’t arbitrarily call themselves a social media expert. How do you know if you’re one? That’s easy – results speak louder than words. Claim your social media bones by demonstrating real results in driving qualified customers to a business, or other similar measurables. Having eight Farmville neighbors does NOT make you a social media expert.

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